Air India
Air India introduces special fares and benefits for students
18 Dec 2024
Air India has launched special, discounted fares and additional benefits for students across its domestic and international route network. The special fares provide students up to 10% discount on base
Air India wins multiple global awards for excellence in Design, Service and Hospitality
16 Dec 2024
Air India has recently been recognised by two global awards for its ongoing transformation. Vista Verve in-flight product has been awarded the Good Design Award Australia 2024 for its innovation and d
Air India adds 100 Airbus aircraft to its firm orders
16 Dec 2024
Air India has placed an order to purchase 100 more Airbus aircraft, comprising 10 widebody A350 and 90 narrowbody A320 Family aircraft, including A321neo. These 100 new aircraft are in addition to the
Air India optimises fleet to offer its best narrowbody cabin products on key metro-to-metro routes
16 Dec 2024
Air India announces upgraded products on more routes in 2025
16 Dec 2024
Air India announced significant updates to its international route network starting 2025. The changes will see Air India deploy its best aircraft to key gateways in Southeast Asia and Europe, complem
Air India’s AI-driven booking feature wins acclaimed Red Dot Design award
15 Dec 2024
Air India, has won global recognition for its generative Artificial Intelligence (AI) driven booking feature which once rolled out will considerably enhance the reservation experience of its customers.
Featured
Company story – Quaker Oats
By Kiron Kasbekar | 08 Mar 2024
Quaker Oats is a company whose products I remember from my childhood days. Years before a foreign exchange crisis caused the Indian government to impose curbs on consumer product imports, we used to see a host of foreign brands in the Indian market. Including Quaker Oats, which I remember eating when I was a child, and which has been available for the past two decades or more.
How Quaker Oats grabbed customers’ attention
By Kiron Kasbekar | 07 Mar 2024
Quaker Oats, the American food products giant that was created in 1901 through the merger of many older oat millers, and was acquired by a bigger foods giant, Pepsi, in 2001, has been an innovative company. One example of its innovativeness shows in its packaging – the cereal box it launched in 1915.
Company story – Cunard Line
By Kiron Kasbekar | 12 Jan 2024
The Cunard Line started its life in Glasgow in 1839 as the British and North American Royal Mail Steam-Packet Company when Samuel Cunard was awarded the first British transatlantic steamship mail contract.
Samuel Slater – textile tycoon or traitor?
By Kiron Kasbekar | 26 Dec 2023
Samuel Slater is a name that holds significant importance in the annals of American industrial history. Often referred to as the ‘Father of the American Factory System’, Slater's contributions played a pivotal role in shaping the nation’s industrial landscape.
Underwood Typewriter Company – an icon of the past
By Kiron Kasbekar | 21 Dec 2023
You’ve probably never heard of Underwood typewriters. For the company folded up in 1963 – 60 years ago. You may not even have seen and handled a typewriter, unless someone in your family owned one.
The rise and fall of Chrysler
By Kiron Kasbekar | 16 Dec 2023
A century ago, the American automobile industry was more crowded than a vegetable market on a Sunday morning, with such a wide variety of stuff on sale that buyers were spoilt for choice. Buyers could pick and choose, bargain, pay up and drive out with the newly purchased vehicle.
TRW – the tide turned
By Kiron Kasbekar | 13 Dec 2023
There used to be an American company called Thompson Ramo Wooldridge Inc. This company, which was a global supplier of automotive systems, modules, and components to car and truck manufacturers, started small, as most companies do. Then, as the automotive industry grew bigger, so did TRW.
The rise and fall of Nokia
By Aniket Gupta | 07 Dec 2023
My interest is stories about dominant companies that failed all of a sudden. These companies were once etched into people’s minds but have since become a symbol of nostalgia. One such company, which was the biggest in its industry before it failed catastrophically, is Nokia.
Yahoo!: The first king of the internet
By Aniket Gupta | 01 Dec 2023
The year is 1994. You go to the internet to search for a particular website, but there is no Google that could be used to search your desired website. What do you do? The answer is that you use Yahoo.
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