Toyota

Toward an Athlete- and Planet-Friendly Hakone Ekiden: All Vehicles Provided for the 2026 Race Will Be Electrified

22 Dec 2025

Toyota Motor Corporation (Toyota) announced that all vehicles provided for the 102nd Tokyo-Hakone Collegiate Ekiden Championship (Hakone Ekiden) will be electrified. The race, a relay marathon to be h

Toyota Aims to Begin Selling U.S.-Made Vehicles in Japan from 2026

19 Dec 2025

Toyota Motor Corporation aims to begin introducing three models produced in the United States―the Camry sedan, Highlander SUV, and Tundra pickup truck―to the Japanese market from 2026. By selling thes

[Additional Chairman's Remarks and Event Photos Uploaded] THE MOVEUM YOKOHAMA by TOYOTA GROUP to Open on Dec. 20

18 Dec 2025

The TOYOTA GROUP will open THE MOVEUM YOKOHAMA by TOYOTA GROUP ("THE MOVEUM YOKOHAMA"), an immersive museum offering hands-on cultural experiences and inspiring moments of learning, from December 20,

[Toyota Times] Akio Toyoda Teaches at a High School? Answering the Question, "What Is love?"

17 Dec 2025

Chairman Akio Toyoda, a.k.a. Aki-chan, taught a special class for 110 high school students. He spoke about cars, life, and his hopes for the next generation. After a Q&A session with the students, he even led an exciting extracurricular class.

Toyota Launches New RAV4 in Japan

17 Dec 2025

Toyota Motor Corporation (Toyota) launched the new RAV4 on December 17, 2025.

TOYOTA GAZOO Racing to Exhibit at Tokyo Auto Salon 2026

16 Dec 2025

TOYOTA GAZOO Racing (TGR) plans to exhibit at Tokyo Auto Salon 2026 to be held at Makuhari Messe (in Chiba City, Japan) for three days from January 9 to 11, 2026. TGR's booth at the event will showcas

[Toyota Times] The Pain and Humiliation Behind Ever-Better Carmaking - New Sports Models World Premiere

16 Dec 2025

On December 5, three new sports cars had their world premiere at the Inventor Garage in Woven City. Take a look.

[Toyota Times] Guy Who Loves Cars Meets Guy Who Loves Food

11 Dec 2025

On this episode of Voice-Only Toyota Times News, we join Morizo at the Fuji Speedway Hotel to enjoy the food he's having and the conversations that unfold around the table!

[Toyota Times] My Boss Akio Toyoda: An Author's True Story of 5,012 Days

10 Dec 2025

My Boss Akio Toyoda was published in September. The author, Toyota Fellow Hideki Fujii, talks about what inspired him to write the book and the experiences that shaped his work as a speechwriter.

Lexus World Premieres Lexus LFA Concept BEV Sports Car

05 Dec 2025

Lexus, today, world premiered the Lexus LFA Concept―a battery electric vehicle (BEV) sports car concept model.

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