Under Armour
Deep Range, Big Dreams: Eli Ellis Joins the Under Armour Family
27 Mar 2025
Under Armour is proud to officially welcome Eli Ellis, a sharpshooting standout with unlimited range and a relentless work ethic, to its roster of elite basketball athletes.
National Football League Announces Under Armour as an Official Footwear and Glove Partner
25 Mar 2025
Under Armour and the National Football League today announced a long-term partnership, under which Under Armour will become an official footwear and glove partner of the NFL. This agreement affirms bo
Under Armour Unveils the GLDN CHLD
21 Mar 2025
Get ready to shine on and off the field. Under Armour has unveiled its latest innovation in football footwear: the GLDN CHLD cleats. Designed for players who dominate the game and embody confidence, t
Under Armour and Northwestern University Announce Extension of Partnership
20 Mar 2025
Under Armour and Northwestern University today announced the extension of their partnership. Under Armour has been the official outfitter of Northwestern’s 19 varsity intercollegiate athletic programs since 2012.
Under Armour Debuts “Let Them Talk” Campaign in partnership with RDCWorld
20 Mar 2025
Under Armour and video creator collective RDCWorld have teamed up to launch an exciting new video content series titled, “Let Them Talk,” debuting just in time for college basketball’s biggest tournament.
Under Armour Announces NIL Collegiate Class of 2025 to Celebrate the Postseason
10 Mar 2025
Under Armour is thrilled to announce its NIL Collegiate Class of 2025, six of the top collegiate basketball players, three men and three women, who will help the brand celebrate the postseason in style.
Under Armour Welcomes Kieron Van Wyk to Golf Roster
06 Mar 2025
Under Armour proudly welcomes Kieron van Wyk to its elite roster of golf athletes, reinforcing the brand’s commitment to equipping rising stars with cutting-edge performance gear. At just 23 years old
Under Armour Signs Nika Mühl
06 Mar 2025
If there’s one thing you need to know about Croatian basketball player Nika Mühl, it’s that she knows how to make a statement. Whether through her bold fashion choices in the tunnel or with her except
Under Armour and Curry Brand Celebrate a Good Weekend in the Bay
20 Feb 2025
Under Armour and Curry Brand came together to celebrate 11-time NBA All-Star and now 2-time All-Star MVP Stephen Curry during basketball’s biggest weekend in San Francisco. With the festivities in Cur
Curry Brand Makes Good on Community Impact Commitments
16 Feb 2025
This past weekend, Curry Brand celebrated its 20th court refurbishment at McClymonds High School in Oakland, CA, fulfilling its commitment to renovate 20 safe places to play by 2025. With this final c
Featured
The history of safety glass
By Kiron Kasbekar | 26 Mar 2025
You probably already knew that the world’s VIPs move around in cars with bullet-proof glass windscreen and windows. But did you know that ‘bulletproof glass’ is not really bulletproof?
German silver: used in cutlery, music, electricals - but it’s not silver
By Kiron Kasbekar | 20 Mar 2025
This material, which was first developed in China, not Germany, and is an alloy of copper, nickel and zinc, has lost its sheen in home uses, but finds favor in electrical engineering.
Pioneers – the Wrights and Glenn Curtiss launched the aircraft industry
By Kiron Kasbekar | 17 Mar 2025
First Orville and Wilbur Wright flew their plane, the ‘Wright Flyer’, from near a small town called Kitty Hawk. Then Glenn Curtiss built planes with a very different system of controls, which has lasted until now.
What do aircraft have in common with bicycles and motorcycles?
By Kiron Kasbekar | 17 Mar 2025
From chains and sprockets to direct drives—If someone asked you what aircraft have in common with bicycles and motorcycles, how would you respond?
Radar’s ancestors: From sound mirrors to modern detection technology
By Kiron Kasbekar | 11 Mar 2025
Radar has become a well-settled technology today, especially in the field of navigation.
Nokia Bell Labs: innovations in communication, computing, technology
By Omar Almeida | 08 Mar 2025
Bell Laboratories, or Bell labs, which has now become Nokia Bell Labs, is one of the most renowned research and development organizations in the history of science and technology.
Company story – Quaker Oats
By Kiron Kasbekar | 08 Mar 2024
Quaker Oats is a company whose products I remember from my childhood days. Years before a foreign exchange crisis caused the Indian government to impose curbs on consumer product imports, we used to see a host of foreign brands in the Indian market. Including Quaker Oats, which I remember eating when I was a child, and which has been available for the past two decades or more.
How Quaker Oats grabbed customers’ attention
By Kiron Kasbekar | 07 Mar 2024
Quaker Oats, the American food products giant that was created in 1901 through the merger of many older oat millers, and was acquired by a bigger foods giant, Pepsi, in 2001, has been an innovative company. One example of its innovativeness shows in its packaging – the cereal box it launched in 1915.
Company story – Cunard Line
By Kiron Kasbekar | 12 Jan 2024
The Cunard Line started its life in Glasgow in 1839 as the British and North American Royal Mail Steam-Packet Company when Samuel Cunard was awarded the first British transatlantic steamship mail contract.
