Under Armour

Where Dawgs Are Made: Kelsey Plum Hosts Third Annual Dawg Class

23 Apr 2025

Under Armour and 2x WNBA Champion Kelsey Plum wrapped another electric edition of Dawg Class, a three-day elite training and mentorship experience for the best female collegiate basketball guards, held April 18–20 in Phoenix.

Sharon Lokedi Returns to The Boston Podium

22 Apr 2025

On one of the most demanding courses in competitive distance running, Sharon Lokedi didn’t just show up—she delivered. The Under Armour athlete secured a first-place finish at the 2025 Boston Marathon

UNDER ARMOUR SIGNS NEXT WAVE OF FOOTBALL ELITE AHEAD OF 2025 NFL DRAFT

15 Apr 2025

Under Armour proudly announces the next era of elite football talent as the brand doubles down on its commitment to shaping the future of the game. Cam Ward, Luther Burden III, Nick Emmanwori, Matthew

Under Armour Empowers Women with New Courtside Collection – Born from Sport and Twisted for Culture

15 Apr 2025

Sport isn’t just about competition—it’s a way of life. It fuels confidence, inspires independence, and shapes identity. With that ethos at its core, Under Armour is revolutionizing womenswear with the

Under Armour and Unless Debut Regenerative Sportswear Collection at Milan Design Week

08 Apr 2025

Under Armour and UNLESS spearhead a transformative shift in the sportswear industry by unveiling an innovative regenerative sportswear collection at Milan Design Week.

Under Armour Enters a New Era with UA ECHO

03 Apr 2025

Under Armour is known for its relentless pursuit of performance innovation, creating gear that helps athletes push limits and break barriers. Today, the brand is stepping beyond the arena and into cul

Under Armour signs world-class right-back Achraf Hakimi

03 Apr 2025

Under Armour continues to make waves in football with the signing of Paris Saint-Germain and Morocco National Team star right-back, Achraf Hakimi, who joins the brand’s expanding list of incredibly talented young football athletes across EMEA.

Under Armour Powers Into the 2025 Majors Season with Elite Talent and Game-Changing Innovation

02 Apr 2025

As the golf world eagerly anticipates the start of the 2025 majors season, Under Armour is once again stepping onto the fairway as the performance brand for the modern golfer. With a legacy of support

Deep Range, Big Dreams: Eli Ellis Joins the Under Armour Family

27 Mar 2025

Under Armour is proud to officially welcome Eli Ellis, a sharpshooting standout with unlimited range and a relentless work ethic, to its roster of elite basketball athletes.

National Football League Announces Under Armour as an Official Footwear and Glove Partner

25 Mar 2025

Under Armour and the National Football League today announced a long-term partnership, under which Under Armour will become an official footwear and glove partner of the NFL. This agreement affirms bo

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