Under Armour
Under Armour Partners with the Chinese Rugby Football Association to Support Rugby and Flag Football Development in China
19 Jun 2025
Under Armour today announced a significant long-term partnership with the Chinese Rugby Football Association (CRFA), making the global performance brand the official outfitter of the Chinese National
Maro Itoje Heads to the Barber as He Prepares to Captain the British & Irish Lions
18 Jun 2025
Having already been named Saracens and England captain in the last 12 months, Maro has once again proven himself as one of the best in the game by being handed captaincy of the British & Irish Lions.
Justin Jefferson and Under Armour Team Up and Take Off at Inaugural Flight School
10 Jun 2025
Born out of a shared commitment to developing the next generation of athletes and providing them with resources needed to level up, Under Armour and Justin Jefferson recently hosted the inaugural Flig
CURRY BRAND ADDS CHINESE BASKETBALL PLAYER JACOB ZHU
06 Jun 2025
Today Curry Brand is excited to announce it has inked an NIL partnership with rising Chinese basketball star Jacob Zhu, known as Zhu Zheng in China. Zhu becomes the first athlete from China to sign with the brand and its second international athlete.
Duo of Next-Gen Footballers Join Under Armour Roster
04 Jun 2025
Under Armour reinforces its commitment to the next generation of football talent with the signing of gifted English duo Lewis Miley and Sam Amo-Ameyaw.
Under Armour Underscores Commitment to Team Sports with Strategic Uniform Licensees
03 Jun 2025
Under Armour announced the expansion of its longtime wholesale partnership with BSN SPORTS, a leading distributor of team sports apparel and equipment in the U.S., to include licensing for UA team spo
Comerse Al Rival
08 May 2025
Ahead of El Clásico, Under Armour’s roster of top talent at FC Barcelona; Ferran Torres, Fermín López and Marc Casadó, have sent a playful message to their arch-rivals showcasing their ruthless hunger for success.
Introducing the No Weigh Backpack
08 May 2025
For years, athletes have carried the same burden – and we are not talking about expectations or pressure. We are talking about their bags.
Where Dawgs Are Made: Kelsey Plum Hosts Third Annual Dawg Class
23 Apr 2025
Under Armour and 2x WNBA Champion Kelsey Plum wrapped another electric edition of Dawg Class, a three-day elite training and mentorship experience for the best female collegiate basketball guards, held April 18–20 in Phoenix.
Sharon Lokedi Returns to The Boston Podium
22 Apr 2025
On one of the most demanding courses in competitive distance running, Sharon Lokedi didn’t just show up—she delivered. The Under Armour athlete secured a first-place finish at the 2025 Boston Marathon
Featured
Typewriters, the office machines that preceded computers
By Kiron Kasbekar | 10 Apr 2025
You see office tables today equipped with desktop computers or laptops. But think of the 1970s, and what would you have been seeing?
Wishful thinking about cars
By Kiron Kasbekar | 05 Apr 2025
Donald Trump may be many things, but a good economist he is not. Accustomed to dictating terms to people he has worked with,
The history of safety glass
By Kiron Kasbekar | 26 Mar 2025
You probably already knew that the world’s VIPs move around in cars with bullet-proof glass windscreen and windows. But did you know that ‘bulletproof glass’ is not really bulletproof?
German silver: used in cutlery, music, electricals - but it’s not silver
By Kiron Kasbekar | 20 Mar 2025
This material, which was first developed in China, not Germany, and is an alloy of copper, nickel and zinc, has lost its sheen in home uses, but finds favor in electrical engineering.
Pioneers – the Wrights and Glenn Curtiss launched the aircraft industry
By Kiron Kasbekar | 17 Mar 2025
First Orville and Wilbur Wright flew their plane, the ‘Wright Flyer’, from near a small town called Kitty Hawk. Then Glenn Curtiss built planes with a very different system of controls, which has lasted until now.
What do aircraft have in common with bicycles and motorcycles?
By Kiron Kasbekar | 17 Mar 2025
From chains and sprockets to direct drives—If someone asked you what aircraft have in common with bicycles and motorcycles, how would you respond?
Radar’s ancestors: From sound mirrors to modern detection technology
By Kiron Kasbekar | 11 Mar 2025
Radar has become a well-settled technology today, especially in the field of navigation.
Nokia Bell Labs: innovations in communication, computing, technology
By Omar Almeida | 08 Mar 2025
Bell Laboratories, or Bell labs, which has now become Nokia Bell Labs, is one of the most renowned research and development organizations in the history of science and technology.
Company story – Quaker Oats
By Kiron Kasbekar | 08 Mar 2024
Quaker Oats is a company whose products I remember from my childhood days. Years before a foreign exchange crisis caused the Indian government to impose curbs on consumer product imports, we used to see a host of foreign brands in the Indian market. Including Quaker Oats, which I remember eating when I was a child, and which has been available for the past two decades or more.
